About
Your UX Strategy and Content Design Team
Applying our decades of experience in UX design, content strategy, and digital marketing to help agencies and brands build digital experiences that perform. We're a small team with big capabilities, and we're ready to help you grow.
"Working with India Stone Creative transformed our digital presence. Their strategic approach to UX and content didn't just make our site look better — it fundamentally changed how our customers engage with us online. Thank you."
Who we work with
We partner with agencies and businesses across a range of industries. Whether you're a creative agency looking for a white-label UX partner or a business looking to improve your digital presence, we bring the same level of strategic thinking and design expertise to every engagement.
Meet our team
We're a tight-knit team of UX strategists, designers, and content specialists with over 40 years of combined experience. We bring agency-level expertise with the personal attention of a boutique studio.
Marc Longpré
Lead UX Designer
Marc brings over 20 years of experience in UX design, UI design, and front-end development. With a background spanning agency, in-house, and freelance roles, he has led design projects for brands across retail, technology, automotive, and B2B industries. Marc's approach combines user research with a deep understanding of design systems and accessibility to create experiences that are both beautiful and functional.
LinkedIn → Read full bio →
India Longpré
Chief Strategist
India is the strategic force behind India Stone Creative. With over 20 years of experience in digital marketing, content strategy, and brand development, she has helped dozens of organizations sharpen their messaging and grow their online presence. India specializes in turning complex business goals into clear, actionable digital strategies that drive measurable results.
LinkedIn → Read full bio →What India Stone Creative Does
India Stone Creative (ISC) is a Toronto-based UX strategy and content design agency. We help agencies and businesses create digital experiences that are strategically sound, beautifully designed, and accessible to everyone. Our work sits at the intersection of user experience, content strategy, and visual design.
- UX strategy and UX design
- UI design with Figma
- Website content writing, SEO, and UX content strategy
- Answer engine optimization (AEO)
- Website accessibility auditing and WCAG compliance
- White-label UX and content design services for agencies
Industries We Serve
We work with clients across a wide range of industries, bringing specialized knowledge and tailored strategies to each sector.
- Retail and eCommerce
- Technology and SaaS
- Nonprofits
- B2B industrial
- Cosmetics and CPG
- Automotive
Our Approach
Every project follows a proven methodology that ensures we deliver results aligned with your business goals.
- Research & Discovery
- Strategy & Planning
- Creative Execution
- Testing & Launch
Tools and Platforms
We use industry-leading tools and platforms to deliver high-quality work efficiently.
- Figma
- Adobe Creative Suite
- Google Analytics and Google Search Console
- Hotjar
- WordPress, Webflow, and Astro
Ready to turn UX into real business value?
There's no doubt that great UX adds value. Let us help you bring usability, accessibility, and performance together so your digital work delivers impact you can see and measure.
Talk to our team- Welcome more guests and increase engagement
- Improve visibility in search and AI results
- Add value for clients and product stakeholders